Austria
In allen teilnehmenden Häusern täglich ab dem späten Nachmittag und nach Vereinbarung.
OUTSTANDING CRAFTSMANSHIP AND FAMOUS MANUFACTORIES IN LECH ZÜRS
AN EXHIBITION WITH A UNIQUE SHOPPING EXPERIENCE
For 13 years, ‘MEISTERSTRASSE IN RESIDENCE’ has been bringing the art of masterful craftsmanship and exclusive manufactories to Lech am Arlberg. During selected weeks of the 2025 winter season, guests will have the opportunity to experience the unique skills of traditional master craftsmen live.
This special event offers fascinating insights into the world of craftsmanship and also provides the opportunity to meet the master personalities behind the works in person.
Craft pop-up in LECH ZÜRS: selected manufactories and master craftsmen present their products and creations in the most exclusive houses in Lech Zürs. ‘MEISTERSTRASSE IN RESIDENCE’ thus becomes a unique shopping experience and a cultural highlight of the winter season in Lech Zürs am Arlberg.
Hosted by the most exclusive hotels in Lech and Zürs, the masters are available at their exhibitions every afternoon (4-7pm) and also by appointment.
BUILDING BRIDGES between Austria and the world’s best crafts
www.meisterstrasse.com/lechzuers
The exhibitors of the 2025 season
March 2025
23–26 March 2025: Weingut Robert Herbst at the Robinson Club Alpenrose Zürs
As part of the MEISTERSTRASSE IN RESIDENCE, Robert Herbst presents the art of enjoyment and photography. At the Alpenrose Hotel in Zürs, the winemaker and photographer invites you to exclusive wine tastings and inspiring photography courses for mobile phone photographers. Discover fine natural wines and learn how to perfectly capture special moments with your smartphone.
Robert Herbst – a passion for wine and photography
As a winemaker from Langenlois, Robert Herbst is known for his natural wines, which are full of character, depth and elegance. His wines reflect his love of nature and his pursuit of the highest quality – each vintage tells its own story.
But wine is not the only thing he is passionate about: as a professional photographer, he uses his workshops to teach how simple techniques can be used to create impressive images. Whether landscape, architecture or food photography – learn how to play with light, perspective and composition and take your shots to a new level.
Enjoy an evening full of pleasure and creativity – with exquisite wines and valuable photography tips from an expert.
March 13 and 16, 2025: 5:00–6:30 p.m.: Schneerose Handgewebte Textilien at the Lechmuseum Huber Hus
As part of the MEISTERSTRASSE IN RESIDENCE, Schneerose Handmade presents the art of spinning – a craft involving tradition and passion. In the historic parlour of the HUBER-HUS, the production of yarns from a wide variety of fibres comes to life again. Be inspired and discover the intricacies of spinning in an authentic atmosphere.
Schneerose Handmade – spinning with passion
In the Alpine region, it has always been essential to make yarn from natural fibres. Schneerose Handmade continues this tradition, combining it with modern knowledge and sustainable craftsmanship. Whether animal or plant fibres – each fibre has its own structure and tells its own story. A hands-on experience with IVETT KISFALI.
9. bis 16. March 2025: Peter Hofer – Büchsenmacherkunst at Hotel Hotel Gasthof Post Lech
As part of the MEISTERSTRASSE IN RESIDENCE, Peter Hofer, one of the world's most renowned gunsmiths, presents exclusive handmade hunting rifles. Experience the highest precision, the finest engravings and tailor-made masterpieces that combine tradition and innovation.
Peter Hofer Jagdwaffen – Perfection born of passion
For almost 40 years, Peter Hofer has been setting new standards in the art of hunting rifle design. His workshop combines 500 years of Ferlach gunsmithing tradition with the most modern technology and the highest quality materials. Each piece is unique, individually crafted to the wishes of the most demanding hunters and collectors worldwide. With masterful craftsmanship, visionary creativity and the highest precision, Peter Hofer creates weapons that will last for generations – true works of art made of wood and steel.
6. bis 8. March 2025: A. E. Köchert at Hotel Zürserhof
As part of MEISTERSTRASSE IN RESIDENCE, A. E. Köchert Jewellers is presenting the legendary Sisi stars and exquisite jewellery creations. Discover precious items that combine historical models with contemporary design – crafted with over 200 years of master craftsmanship.
A. E. Köchert – Jewels for Generations
Since 1814, A. E. Köchert has stood for exquisite goldsmithing and the highest quality. As a former court jeweller to the Habsburgs, the traditional Viennese company creates pieces of jewellery that stylishly combine history and modernity. Whether classic masterpieces or custom-made individual pieces, each piece of jewellery tells a story of elegance, precision and timeless beauty.
February 2025
1–7 February: RETTL 1868 - Kilts & Fashion at the Romantik Hotel "Die Krone von Lech"
Thomas Rettl presents his latest creations as part of ‘MEISTERSTRASSE IN RESIDENCE’. The designer, known for the Arlberg check and his shop in Lech Zürs, will be there in person.
Rettl 1868 – Over 150 years of quality and tradition Since its foundation in 1868 as an imperial and royal uniform tailor, Rettl 1868 has stood for the highest quality standards. Today, the traditional brand combines exclusive fashion – from traditional costumes and wedding attire to unique kilts with their own checks. Under the motto ‘We dress personalities’, the company creates garments that perfectly combine tradition and individuality.
2 to 8 February: "ZUR SCHWÄBISCHEN JUNGFRAU" at the Hotel Gasthof Post Lech
Theodor Vanicek, owner of the traditional Viennese company, presents the finest table and bed linen as part of the ‘MEISTERSTRASSE IN RESIDENCE’. Be inspired by high-quality fabrics, artistic embroidery and exclusive designs – including ski motifs!
Schwäbische Jungfrau – craftsmanship since 1720 For over 300 years, this Viennese family business has stood for the highest standards of craftsmanship. In its own studio, it fulfils bespoke orders, monogram embroidery and individual customer requests – from classic tablecloths to luxurious yacht furnishings. With personal advice and high-quality materials, this traditional company helps its customers create unforgettable moments.
9 to 16 March: GOISERER PARKETT im Hotel Hotel Gasthof Post Lech
As part of the ‘MEISTERSTRASSE IN RESIDENCE’, Matthias Neuhuber presents exclusive parquet floors and natural wood floors that combine tradition and innovation. Discover personalised wood designs made from the best materials and get individual advice on site.
Goiserer Parkett – natural wood floors for generations Founded in 2015 by Matthias Neuhuber, Goiserer Parkett combines perfect craftsmanship with sustainable production. The company specialises in parquet flooring and natural wood floors, using high-quality materials and the latest techniques. Each project is individually planned and implemented to meet the highest standards of quality, aesthetics and durability.
3–4 February: CARINA STROLZ - SKIHOSEN MADE TO MEASURE at the Sporthaus STROLZ
and
February 2025: Monday to Thursday, Raiffeisenbank Lech (2–5 pm)
Carina Strolz offers personal consultations and presents her exclusive ski trousers made to measure. Discover modern designs, functional fabrics and masterful workmanship on site.
Carina Strolz – bespoke tailoring in Lech Zürs Carina Strolz continues the long tradition of Lech's bespoke tailoring, which was already inspiring customers with individual ski trousers 60 years ago. Her designs combine fashionable functionality with sustainable fabrics and European production. After graduating in fashion and production management, she returned to Lech to train as a tailor and set up her own business.
Today, Carina Strolz is known for durable, high-quality ski trousers with timeless elegance and environmentally friendly production. Her motto: ‘Choose well, buy less, make it last.’
Daily from 9 am to 12 pm and from 2 pm to 7 pm: HANNES STROLZ SKIBOOTS in the SKIBOOTIQUE at Rüfiplatz
The original Hannes Strolz ski boots are produced in the Arlberg region and have returned to the place where the Strolz family started making custom ski boots in 1921.
Right next to the Rüfibahn, in the Strolz Ski Boot Museum, Hannes Strolz presents the development of ski boots from leather ski boots to the modern Hannes Strolz ski boot. Afterwards, those who are interested can design their own individual ski boots in the SKIBOOTIQUE and get personal advice and measurements from Merlin Strolz.
In the guide „MEISTERSTÜCKE SELECTION: Best of Craftsmanship“ the Arlberg plays a particular role: in an „Arlberg-Special“ we present top-hotels from the region. Furthermore, key figures of the European craft scene are interviewed about their perspective of the future of craftsmanship and dozens of excellent masters and producers from Austria, Germany, Holland Japan and Switzerland are portrayed with texts and stunning pictures.
You can order the Guide on www.meisterstrasse.com/guides or browse ONLINE free of charge.
Galleria immagini
